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Lakeland is selling a William Morris Strawberry Thief ironing board cover for £24.99. The 100% cotton cover is designed for standard full-size ironing boards and has 2mm of foam and 270gsm polyester felt backing; compatibility with smaller boards is not stated.
Lakeland is selling a William Morris Strawberry Thief ironing board cover for £24.99, giving owners of standard full-size boards a way to replace a plain cover with a patterned one. The 100% cotton cover has foam and felt backing, but the listing’s stated fit means it is not suitable for every ironing board.
The cover slips over an existing ironing board rather than replacing it. According to the Ideal Home report, it is made from 100% cotton and features the Strawberry Thief design, which combines birds, flowers and strawberries. Lakeland’s listed price is £24.99.
The report describes the backing as 2mm of foam and 270gsm polyester felt. It says the padding is intended to help with heat and steam distribution and protect the board surface. Those are product-performance claims in the report; no independent testing results or quantified effects on ironing time, fabric damage or wrist strain were supplied.
Fit is the main practical limitation: the cover is designed for a standard full-size ironing board. The report says it will not fit compact models such as the Joseph Joseph Pocket or the Beldray small tabletop board. It does not provide exact measurements, so shoppers with an unusual or older board may need to check dimensions with Lakeland before buying.
A Patterned Cover, Not a New Board
The product is a relatively low-cost way to change the look of an existing household item without purchasing a replacement ironing board. That may appeal to people who leave a board in a utility room or other visible space, particularly where storage is limited. The report’s writer described the cover as an option for making the board less of an eyesore, but that is an aesthetic judgment rather than a measurable product benefit.
The distinction between a cover and a complete ironing board also matters for price comparisons. At £24.99, the Lakeland item is an accessory for a board the buyer already owns, not a standalone ironing solution. Its value will depend on fit, condition of the existing board and whether the buyer wants the Strawberry Thief pattern.
The design also brings a familiar decorative print into a laundry setting. The Ideal Home report notes that William Morris patterns have appeared on other homeware and cleaning products. This release extends that kind of branded design to an item commonly chosen for function over appearance; it does not establish how widely the cover has sold or whether further household products are planned.
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The Strawberry Thief Design
William Morris was a British designer associated with the Arts and Crafts movement, and Strawberry Thief is among the best-known patterns linked to his work. The source report calls it the brand’s most-loved print and points to its use on other products, including a William Morris and Purdy & Figg bottle. That description is attributed to the report; it is not accompanied by sales figures or a survey.
The Ideal Home article places the Lakeland cover among a wider market of decorative ironing-board covers. It mentions lower-priced alternatives, including an Argos Home floral cover listed at £6, as well as options sold by Dunelm. Prices and availability for those alternatives may change, and the source does not provide a like-for-like comparison of materials, dimensions or performance.
Fit, Performance and Availability
The source material does not give the cover’s exact length and width, a product stock status by location, or delivery details. It also does not state whether the cover has a drawstring, elastic fastening or another fitting system. Buyers should confirm those details with Lakeland, particularly if their board is not a standard full-size model.
The claimed benefits of the foam and felt backing are not supported in the supplied material by comparative tests. There is no evidence here showing how much the layers affect steam distribution, reduce strain or prevent damage to clothes. The report also does not identify a launch date, sales figures, customer response or plans for additional William Morris products.
Check Dimensions Before Buying
Shoppers considering the cover can check the current Lakeland product listing for price, stock and fitting details, then compare the listed dimensions with their ironing board. The source identifies standard full-size boards as the intended fit but does not provide measurements, making direct confirmation sensible for anyone unsure about compatibility.
No further launch announcements or company statements are included in the report. Any changes to price, availability or the product range would need to be confirmed through Lakeland’s current information; the source does not say whether the cover will be restocked or followed by other designs.
Key Questions
How much does Lakeland’s William Morris ironing board cover cost?
The Ideal Home report lists it at £24.99 at Lakeland. Price and availability can change, so check the retailer’s current listing.
Which ironing boards does the cover fit?
It is designed for a standard full-size ironing board. The report says it will not fit compact models such as the Joseph Joseph Pocket or Beldray small tabletop board. Exact measurements were not included in the supplied material.
What is the cover made from?
The report describes a 100% cotton cover with 2mm of foam and a 270gsm polyester felt backing.
Does the padding improve ironing performance?
The report says the foam and felt are intended to aid heat and steam distribution and help protect the board and clothes. It provides no independent test results or quantified evidence of those effects.
Source: idealhome.co.uk
